BJMC Guru (Journalism & Mass Communication) Study Materials

 What is News Room, Output Desk & Input Desk - Importance of News Room NEWS ROOM The place where journalists, producers, editors and other stuff work together to gather or collect news that is published in newspapers, online articles, magazines, or is broadcasted on radio, television is a News Room.  It consists of two types:- 1. Output Desk (News Desk) 2. Input Desk (Assignment Desk) OUTPUT DESK 1. It is also known as News Desk 2. All the desk-oriented job descriptions such as related to computer are part of this outlet. 3.  It helps in the development of the news. 4.  It includes the department known as “run-down”.  5.  This desk researches, create productions and help in deciding news priorities ROLE AND IMPORTANCE OF OUTPUT DESK  1. RUNDOWN - A rundown is a timeline or playbook for a radio or live TV show - ​ It is the blueprint of ideas/information on which a specific show is decided. - ​ It is made by run-down producers. Person...

Role of Media in Our Life and Today's World! Media in simple words is the medium through which communication is done to the masses of people for sharing information on what is happening around the world. There is another term called "Mass Media" which means the media technologies that is used to reach the masses of people (large number of people) for giving info about political news, lifestyle, entertainment, social activities, news events etc. We can't imagine our life without being interacted to media now. It's everywhere and is the source through which we get to know about what is happening around our society and the world. It all started when Newspapers started getting published to make people aware about the things happening around. It is also the cheapest source of media and has been there since the 17th century. Even the most remote areas with poor living conditions have access to newspapers so that they can know about what is happening around the world ...

Magic Bullet Theory (Hypodermic needle model) Magic Bullet Theory, also known as Hypodermic needle model or Hypodermic-syringe model is one of the communication models which was proposed by Harold Laswell and was originally written in the book "Propaganda Technique" during the World War. Magic Bullet Theory says that media's message is a bullet fired from the media gun to the people's head. It means that media fires or injects message or different messages into the audience like a bullet and the audience believes in what they are seeing or hearing from the media. Magic Bullet Theory says that the audience is passive and they are dependent totally on the media to know about what is happening around them and the world and the media keeps on injecting the media's message to the passive audience like a syringe or shooting into their head like a bullet. Masses of people are made to think as the same way media wants them to think and create public opinions and ...

What is Mass Media? - Functions, Types of Mass Media, Mass Media Theories and More!  Mass Media is basically communicating to the large masses of people using various ways like Newspapers, Social Media, TV, Radio etc. There are various definitions of Mass Media but it is just communicating your message to a large number of people or groups of people. If you are studying about Journalism & Mass Communication then knowing what is Mass Media is very important. There are various types of Media through which the message is communicated between the masses like Electronic Media, Print Media, Digital Media etc. Print Media has newspapers, magazines, holdings, banners, billboards, posters etc. Digital Media has social networking sites, blogs, vlogs, websites, mobile apps etc. Electronic Media has TV, Radio, CD/DVD etc. Advertising is also a part of Mass Media. There are various organizations that control them like publishing companies, film studios, TV stations and studios, radio sta...

Various Types of Media (Print, Electronic, Digital and Traditional Media) There are mainly three types of media today which is prevalent today but I am counting Traditional media as well. I will be talking about the various sources of medias here. There are 4 types of Media listed here which are: 1. Print Media 2. Electronic Media 3. Digital Media 4. Traditional Media PRINT MEDIA In Print Media we have: * Newspaper * Magazines * Holdings * Banners * Billboards * Posters, Voucher, Pamphlet etc. Print Media is basically media sharing on printed materials ELECTRONIC MEDIA In Electronic Media we have: * Radio * TV (Television) * Internet * CD/DVD etc. Electronic media are basically media that takes advantage of electricity. DIGITAL MEDIA Digital Media has: * Social Media * Websites * Search Engine * Blogs, Vlogs, Online Video Streaming * Mobile Apps and basically everything that is available digitally in forms of media and on the Internet. TRADI...